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High value topics & trends. Educate yourself on how to stay integrated in the always-changing world of marketing.

So You Purchased a Logo.. Now What? We all know when it comes to your business, a logo is a must. It’s the face of your company, the staple of who you are. When people hear your business name or …

What is Integrated Marketing? What is integrated marketing, campaign examples, and how it can work for you. Let’s start with the basics. What is integrated marketing? Integrated marketing- A marketing strategy that uses several different forms of media, called channels, …

Drip Funnel Marketing Has a prospect ever filled a contact form, but not moved forward with your program or scheduled a consultation? Furthermore, is your practice equipped with the time and resources to continuously reach out to prospects for weeks …

How to Handle Your Elective Business When Your Procedures are Postponed during the Covid-19 Response Don’t panic, PLAN. Depending on where you practice, you may already be cancelling surgeries, procedures and other billable items. It’s heartbreaking, given all the time …

The Importance of Follow-up… with Prospective Patients We all know that follow-up is important after major illnesses or procedures. Successful outcomes involve a partnership between the physician and the patient. As the medical provider you have to oversee the treatment …

Do You Know Your Patients? Medical Charts are Gold Mines You are sitting on a gold mine! That medical chart is full of the stuff that most marketers dream about. Gender, Age, specific needs and desires. Most advertisers pay big …

Medical Marketing 101 “Marketing your practice” is not a class you missed in medical school. You didn’t bypass it to take another class that you thought would help your suturing skills.  It’s not offered. You probably never even thought about …

B2B Video Marketing B2B Video Marketing How To Video marketing is the latest and greatest way to market your brand through the power of technology. Many companies do not realize the importance of B2B marketing, although more than 81% of …

Video Marketing Video Marketing and the Consumer World Did you know that according to research done by Hubspot.com, 53% of people want more video content? Knowing that bit of information is extremely vital for many companies to learn how to …

Influencer Marketing Influencers are Changing the Marketing Game Targeting a niche group is one of the largest struggles many companies face throughout their existence. As the internet has continued to grow and social media has evolved into one of the …